It used to be that people had their own published streams, and you could directly choose who to read (for example using RSS to keep tabs on what Scoble had to say).... but then the network effects of things like this got the better of us, and we're all here in a place where we have to either pay facebook for attention, or say something so outrageous that it goes viral to get around their paywall.
We need to go back to blogs to get the middlemen out, and tune our filters to the bigger, slower, and vastly more important real stories we need to pay attention to.
The medium (facebook) is the message...
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